Anti-brass purple shampoo for blonde hair

so!flow – Purple Blonde Shampoo for Cooling Yellow Tones gently washes the hair while neutralizing unwanted, warm tones. Thanks to the combination of pigments and nourishing ingredients, it helps maintain a cool, fresh blonde shade for longer.

✨ Who is it for?

For individuals with blonde, bleached, grey, or highlighted hair that develops yellow or honey tones requiring cooling.

⚡ Action

Purple pigments neutralize yellow tones and emphasize the cool color.
Moisturizing ingredients help maintain hair softness and elasticity.
Gentle cleansing agents thoroughly cleanse without drying out the hair or scalp.

🌸 Results

• Visibly cooled blonde shade
• Fewer yellow and orange tones
• Soft, smooth strands
• A healthier, more "salon-like" appearance of the color

🌿 Scent

Fresh, slightly sweet, reminiscent of premium hairdressing cosmetics.

💎 Benefits of using the product

• Neutralizes yellow tones after just a few uses
• Prolongs the cool blonde effect between salon visits
• Combines cleansing with conditioning – does not dry out hair
• Supports PEH balance in blonde hair care
• Ideal for use with the so!flow cooling mask